lAYA / professional smartass / creative director (art)
I'm Lia (La-Ya) - a foul-mouthed, award-winning, and surprisingly Persian Creative Director (Art) based in Brooklyn. I’m known as a hungry-hungry “culture eater” who thrives on caffeine, click-holes, and making joyful work that matters - whether it’s tapping into music nostalgia, dance hysteria, basketball beef, or just baking some bread puns - I aim to please.
And when I'm not charming the advertising/entertainment world, you can find me aspiring for cool-old-lady energy, aka knitting with my cats or playing Nintendo over a glass of lambrusco. I also curate a monthly playlists for Cult of Sound, nerd out on anime/murder-murder shows/Basketball/specialty condiments, and hoard Blueberry Belvita biscuits for the apocalypse.
So go ahead, hire me, or at least pay me for being wonderful.
Clients: HBO MAX, Ubisoft, Coca-Cola, Spotify, Adobe, Amex, P&G, Citi, NWSL, KIND, BJ’s, Target, Apple TV, and so much more.